Draft your FirstRing line · about two minutes. Includes a free after-hours test call if you haven't asked for one yet.
02 — The shop
Who's filling out the sheet?
03 — The shop
How many techs on the road?
Sizes the line — routing, calendars, and how many jobs it can book a day.
04 — The gap
Busy season — how many calls a week?
05 — The gap
Right now, who catches the 7pm call?
06 — The gap
Straight answer — how many calls slip when it's slammed?
07 — The gap
What's an average job worth?
Ballpark ticket — parts + labor.
Modeled — planning exposure
Planning estimate · gross revenue exposure
$0/mo
That's the gap your sheet just found.
Based on your volume, slip-rate answer, ticket size, and a conservative 50% assumption for unanswered demand not recovered later. This is not verified lost profit or promised recovery. Your call logs replace the assumptions.
4 questions + contact · your answers are configuring the draft
08 — The spec
What counts as drop-everything at your shop?
This becomes your line's escalation rule — what rings through to a human immediately.
09 — The spec
Where should booking or callback details land?
FirstRing books straight into it once it's connected and tested. Until then, every job comes to you as a confirmed callback.
10 — The spec
When should this line go live?
The monitored-pilot target is three working days after usable access and approved rules.
11 — The spec
Founding terms: $1,500 to build. $300 a month.
For the first two shops (standard is $2,500 + $397). $750 starts the build; the other $750 is due only after it passes your test calls. Where does that sit for you?
12 — Send it
Where should we send your spec?
We'll review your spec and send it here by the next business day, with your after-hours test-call result if you asked for one.
FirstRing is built for the trades — so this one's not a fit.
No hard feelings. FirstRing is tuned specifically for home-service companies — HVAC, plumbing, roofing and the like — anything else would be a disservice. The free calculator can still help you model unanswered-call exposure with your own assumptions; no email required.